Privy - Website redesign
Privy is one of my clients working at webstacks and was blessed to be working with a great team of marketers, content creators, designers, and engineers. Privy's contract with webstacks involves a redesign of their website. part of the process was to develop a comprehensive design system to give them full control using cMS. My part as a designer for this client was to create the atomic design system component library and redesign each page of their website.
Below are a few examples of the graphics, components, and pages I have designed for privy.
Privy is one of my clients working at webstacks and was blessed to be working with a great team of marketers, content creators, designers, and engineers. Privy's contract with webstacks involves a redesign of their website. part of the process was to develop a comprehensive design system to give them full control using cMS. My part as a designer for this client was to create the atomic design system component library and redesign each page of their website.
Below are a few examples of the graphics, components, and pages I have designed for privy.
Privy - Graphics Animation
Pitched the idea to the Privy team in creating graphics animation to help increase overall engagement throughout their site. These animated graphics live currently on the Why Privy page of their site.
Pitched the idea to the Privy team in creating graphics animation to help increase overall engagement throughout their site. These animated graphics live currently on the Why Privy page of their site.
RealGeeks - Valuation Tool animation
Another webstacks client realgeeks had a need in telling a story about their valuation tool in a graphical manner and i had proposed showing rather than telling using graphic animations.
Another webstacks client realgeeks had a need in telling a story about their valuation tool in a graphical manner and i had proposed showing rather than telling using graphic animations.
Truemaker - Contract work
My task was to design short-form social video ads from a long-form organic video to help boost paid channels utilizing existing assets as well as new ones provided by the client.
The objective is simple. To push users in viewing these ads between the average of 4-5 seconds on Facebook and Instagram. That means designing faster transitions, short and quick keywords or phrases, and a large CTA throughout the video.
My task was to design short-form social video ads from a long-form organic video to help boost paid channels utilizing existing assets as well as new ones provided by the client.
The objective is simple. To push users in viewing these ads between the average of 4-5 seconds on Facebook and Instagram. That means designing faster transitions, short and quick keywords or phrases, and a large CTA throughout the video.
San manuel band of mission indians- Website Redesign
Design a best-in-class website for the San Manuel Band of Mission Indians government and Present substantial amount of information in a clear, easily navigated way.
Design a best-in-class website for the San Manuel Band of Mission Indians government and Present substantial amount of information in a clear, easily navigated way.
Establish a modern visual expression of the Tribe that reflects its innovative mindset, while honoring and elevating its history and culture.
Highlight Tribal photography, both historical and present-day.
Alsop Louise Partners - Website Redesign
My task was to design a website that meets the same standards and precedent of the impressive Alsop Louise Partners. To bring new life to their design brand, while retaining structure for content and navigation.
My task was to design a website that meets the same standards and precedent of the impressive Alsop Louise Partners. To bring new life to their design brand, while retaining structure for content and navigation.
Webroot - Design system
At Webroot, my role as the senior UI designer was to develop a visually appealing and cohesive UI that will be applied to the organizations product portfolio, from business to consumer. This task took an entire year with extensive collaborating with the UX team in San Diego, as well as remotely with the engineering team in Derby, UK. The finished product consisted of a fully functional UI components, animations and different states, as well as documentations.
At Webroot, my role as the senior UI designer was to develop a visually appealing and cohesive UI that will be applied to the organizations product portfolio, from business to consumer. This task took an entire year with extensive collaborating with the UX team in San Diego, as well as remotely with the engineering team in Derby, UK. The finished product consisted of a fully functional UI components, animations and different states, as well as documentations.
A sample workflow of My Usage portal that includes a login process with error validations and modal alerts, and 2 dashboard designs with and without data visual graphics.
This new app was wire framed by the UX designer that I collaborated with and my role was to apply the established design system I had created and to the wire frames.
Not only did the team develop a solution to acquiring detailed information for the user but also with a new visual UI and improved usability.
NCC - DEALER INTELLIGENCE
At NCC, I rebuilt the dealer intelligence site with new UI and improved user experience. Close collaboration between a small team of engineers, a single product owner, and stakeholders. The design concept began with the two color scheme of blue and orange, and eventually evolved to building an entire design system to help establish a foundation for the application.
At NCC, I rebuilt the dealer intelligence site with new UI and improved user experience. Close collaboration between a small team of engineers, a single product owner, and stakeholders. The design concept began with the two color scheme of blue and orange, and eventually evolved to building an entire design system to help establish a foundation for the application.
The prototype was fully wire framed and functional with interactions using sketch app and zeplin during engineering handoff. The NCCDI application was considered a success during pilot testing and received positive feedback from dealers.
Slacker Radio - TV & purple
My role as the product designer at Slacker Radio was to enhance and support the mobile product and also innovate on other product ideations. The Slacker TV and Purple app were the two new product concept that I had designed which is shown here. The collaboration between the engineers, project managers, and AI scientist was a great new experience for me and help me grow to learning about truly taking a lead in product innovation.
My role as the product designer at Slacker Radio was to enhance and support the mobile product and also innovate on other product ideations. The Slacker TV and Purple app were the two new product concept that I had designed which is shown here. The collaboration between the engineers, project managers, and AI scientist was a great new experience for me and help me grow to learning about truly taking a lead in product innovation.
SKLZ - Out-of-box-experience/navigation optimization
One of the most successful projects I worked on at SKLZ was the redesigning of the website navigation. The process was to do research and analysis of current experience to determine the problem, research on competitors to determine which types of navigation is not only widely utilized but best for our customers. Then wire-framing and prototyping ideas for testing, to implementation. This initiative increased the checkout rate by 30% and overall click-through rate by 50%.
One of the most successful projects I worked on at SKLZ was the redesigning of the website navigation. The process was to do research and analysis of current experience to determine the problem, research on competitors to determine which types of navigation is not only widely utilized but best for our customers. Then wire-framing and prototyping ideas for testing, to implementation. This initiative increased the checkout rate by 30% and overall click-through rate by 50%.
Another project I am proud to boast about is the Out-of-Box Experience. The goal of this app was to create a digital portal for consumers to land on as their home base upon receiving their physical product and utilize it in their daily routine.
The experience begins with the consumer receiving the product email upon purchase with detailed product installation instructions. The consumer will then be directed to the web app which will give them a step-by-step instructions and tips on how to use the product through a video that is catered and segregated by skillset.
